Penning a farm family story - Geiger writes two historical non-fiction books
By Stacey Smart | stacey.s@dairystar.com
REEDSVILLE, Wis. — Corey Geiger grew up hearing stories about his family and ancestors on the dairy farm he called home — a farm with family ties dating to 1867.
Geiger listened attentively when his elders spoke, storing the details in his memory, not realizing then that this information of his family’s past would one day fill the pages of two books.
“We were a farm family that had victories and struggles and moments you might want to redo,” Geiger said. “These were tough days of life, and there are a lot of themes I like to feed people in my books.”
Geiger, an international agricultural journalist, spent 28 years on the editorial team at Hoard’s Dairyman magazine, including 13 years as lead editor. Currently, he works at CoBank where he serves as the lead dairy economist.
Geiger’s first book, “On a Wisconsin Family Farm: Historic Tales of Character, Community and Culture,” was released in 2021 and is a National Indie Book Awards winner.
His second book, “The Wisconsin Farm They Built: Tales of Family and Fortitude,” came out last year and contains a foreword written by Jerry Apps, a Wisconsin author.
“They’re a good read,” Geiger said. “These people would be good characters in a fictional book, except this is a non-fiction book, and they’re real. Their stories help you dig back and understand history.”
Geiger transports his readers back in time through storytelling containing vivid details of the past. The books feature a series of short stories in which Geiger captures the history of his family’s farm. The stories are complemented by numerous historic photographs saved by his grandmother.
“Busy, hardworking farm folk or retired people were the audience I had in mind when writing, and this is why I did it in short sections,” Geiger said. “You can pick it up and read in short spurts, put it back down and pick it up again 10 days later. There are people who told me they haven’t read a book in 10 years, but they read mine.”
Geiger’s books can be found in 215 stores throughout Wisconsin and the Upper Midwest. In addition, the books are sold on Amazon and on Geiger’s website. Geiger’s first book has been sold to all 50 states.
“My books are doing well at ‘mom and pop’ bookstores,” Geiger said. “Many authors enjoy the writing part, but I equally enjoy getting out and talking about my book and interacting with readers. When my first book was published, I drove all over the state and introduced myself.”
The farm in Reedsville where Geiger and his sister, Angie, grew up is the setting of both books. Geiger and his family milked 65 cows in a tiestall barn and farmed 375 acres.
“We had a nice herd of registered Holsteins,” Geiger said. “Our farm was our life. We didn’t go on vacations when I was a child. As an adult, I worked up there almost every weekend, even when I was working at Hoard’s. I took my vacations there too.”
Geiger’s parents, Randy and Rosalie, bought the farm in 1981.
“My grandma’s heart was at the farm,” Geiger said. “She and my grandpa visited often, and there would always be a story. I was very close to my grandparents.”
Geiger’s six-generation family farm turned 150 years old in 2017. Geiger wanted to have a party to celebrate but could not convince his parents. Instead, he decided to have a party in the local paper, The Brillion News, by writing a series of stories known as the Homesteaders’ Hope.
“I told the newspaper I would like to write about 20 stories, but it turned into 99 stories,” Geiger said. “Using our farm as characters, I also talked about local history.”
The series was a success, as the paper picked up subscribers from 37 states who had heard about Geiger’s column.
“I began receiving emails from readers, and I thought maybe this should become a book,” Geiger said. “Many of the stories in these books were told through the eyes of women because the farm went through the women in my family. They were meticulous notetakers.”
John and Anna Burich, Geiger’s great-grandparents, are the main characters in his first book. Anna, who was born in 1877, became owner of her family’s homestead in 1905. She married John Burich in 1906. Geiger’s grandparents, Elmer and Julia Pritzl, are the stars of the second book. The Pritzls purchased the farm in 1939.
The books’ beginnings contrast — one enveloped in happiness, the other in sadness.
The first book opens with a marriage proposal of Geiger to Krista Knigge, which took place on his family’s farm in 2006. The second book opens with a tragic story describing the death of Geiger’s great-grandmother, Anna Pritzl, who was killed by a train in 1932 while on her daily outing to pick up milk.
Elmer Pritzl was only 16 when his mother died. Forced to become an adult before his time, he got a job at the foundry and was promoted to foreman by 18. Five years later, he fell in love with a farmer’s daughter, Geiger’s grandmother. Elmer had no farm background, but his mother-in-law entrusted him and his wife with the farm.
Geiger tells not only of his family’s history but also weaves in historical happenings of the times. From lime to cheese, the first book describes how these two industries took off in Wisconsin. In the second book, Geiger details the rise and fall of the Allis Chalmers company in West Allis. The books also describe Geiger’s Bohemian heritage with ancestors who came from the Czech Republic.
Geiger was in the middle of writing his first book when his father passed away in 2019. Work on the book came to a screeching halt. Geiger negotiated a new deadline with his publisher and completed the manuscript one year later.
The cows were sold in the spring before his father’s passing. Geiger continues to crop half of the land and rent the other half and works with neighbors doing custom work. His mother lives in the original farmhouse — the same house built in 1916 that is mentioned many times in the books.
Geiger is not done writing and has ideas for two more books.
Geiger hopes his journey encourages others to record their family’s past, sharing the history and stories that make their farm unique.
“One reader told me my books are a family conversation starter,” Geiger said. “That is the best compliment I ever received. It gets children and grandchildren talking to their parents and grandparents and inspires other people to capture their farm history.”
Something Special from Wisconsin™ celebrates local businesses this holiday season
The holiday season is officially here, which means storefronts, television commercials, and online advertisements are filled with ideas for meals to share and gifts to give. As you make your holiday buying decisions, it’s easy to choose products that support local Wisconsin businesses by looking for the Something Special from Wisconsin™ (SSfW) logo.
The red and yellow SSfW logo is a quick, reliable way to identify genuine Wisconsin products. Nearly 500 companies are SSfW members, which means you can find a wide variety of products including meats, cheeses, wines, sodas, snacks, candies, condiments, syrups, soaps, lotions, candles, books, and more.
To help you pick the perfect Wisconsin product this holiday season, Ashley Hagenow, the 76th Alice in Dairyland, will be featuring products from several SSfW members through television and radio interviews, newspaper articles, blog posts, and social media starting November 13, 2023. You can follow the campaign on the SSfW Facebook and Instagram pages, or the Alice in Dairyland website as well as following your local media. For more information and a complete listing of all the SSfW members, visit somethingspecialwi.com.
“Buying local from the Something Special from Wisconsin program members is a great way to show your support for our local producers, processors, small businesses, and our state’s economy,” Hagenow said. “Timeless holiday traditions, whether generations old or just started, are made easy with these locally-produced items.”
Member businesses participating in the campaign include: Christine’s Kitchen, CJ’s Premium Spices, Author Corey Geiger, Crave Brothers Farmstead Cheese LLC, CTL Foods, Inc., Doorstep Peppers LLC, Emmanuel’s Mix LLC, Flavor Temptations, Franciscan Peacemakers, Grilled Cheese Life, Honestly Cranberry, Jolly Good Soda, Little Bull Falls Soap Works, Mister Burns, Moose Lake Mustard, Mrs. Beaster’s Biskits, Northleaf Winery, Oak Creek Hemp Company, Olympia Granola, Palo Popcorn, Pine River Cheese Spread, Pop’s Kettle Corn, Real Wisconsin Products, SEHR Essentials, Sheboygan Pasty Company, Stanton Legacy Acres, Sweet P’s Pantry, Tom & Ma’s Maple, White Jasmine LLC, White Winter Mead, Cider, Spirits, Widmer’s Cheese Cellars, and Wisconsin Candle Company.
About Something Special from Wisconsin™
Founded in 1983, Something Special from Wisconsin™ is a trademarked marketing program, which provides members with a red and yellow logo that is a quick, reliable way to identify genuine Wisconsin products. The nearly 500 participating companies receive exclusive benefits, including use of the logo, access to member-only events, educational webinars, and additional publicity through a business profile on the program’s website. SSfW companies must certify that at least 50% of a product’s ingredients, production, or processing is located or completed in Wisconsin. Eligible companies can apply for membership or renew an existing one online at somethingspecialwi.com.
About Alice in Dairyland
Alice in Dairyland is a full-time communications professional for the Wisconsin Department of Agriculture, Trade and Consumer Protection (DATCP). The Alice program is supported by several partner organizations including Dairy Farmers of Wisconsin, Kettle Moraine Mink Breeders Association, Wisconsin Corn Promotion Board, Midwest Jewelers Association, Wisconsin Potato Industry Board, Ginseng Board of Wisconsin, and the Wisconsin Beef Council. For more information about the Alice in Dairyland program, visit aliceindairyland.com/ and follow Alice on Facebook, Twitter, and Instagram.
Door County Pulse
Geiger’s New Book Explores Generational Farming
By Door County Pulse, Peninsula Pulse – July 6th, 2023
Corey Geiger, an international agricultural journalist and the author of On a Wisconsin Family Farm, uses his lively storytelling talents to capture six generations of life in America’s Dairyland in The Wisconsin Farm They Built: Tales of Family & Fortitude.
After his mother was killed by a train, Elmer Pritzl was thrown into adulthood at the age of 16. A clever and crafty fellow, he quickly found work at the local foundry, was promoted to foreman by age 18 and found himself supervising workers who were double or even triple his age during the depths of the Great Depression.
That career track ended abruptly five years later, however, when Elmer fell in love with a farmer’s daughter, Julia Burich. Six months after their wedding, Julia’s father died, and with no male relatives left, Julia’s mother asked Elmer, “Will you run my farm?” And that’s how Elmer – born a city boy – transformed his life and began a love affair with a Wisconsin family farm.
Geiger was elected the 65th president of the Holstein Association USA, serves on the board of the World Dairy Expo, and manages and owns a portion of his six-generation family farm.
Release Day
Corey Geiger releases his newest book "On the Wisconsin Family Farm They Built, Tales of Family and Fortitude"
by Nicole Eithun neithun@wdtimes.com May 17, 2023
Corey Geiger released his newest book “On the Wisconsin Family Farm They Built, Tales of Family and Fortitude,” at a launch party Monday evening in Watertown.
Literatus & Company was the home of the party, where Geiger signed copies, talked, and greeted with people who visited.
His first truly personal book, “On a Wisconsin Family Farm,” came out in 2021, centering on 150 years of his family’s farming history. It drew heavily on the notes and photographs left behind by his great-grandmother Anna Burich and his grandmother Julia Pritzl.
This new book, “On the Wisconsin Family Farm They Built,” follows the stories of his grandparents, Elmer and Julia Pritzl.
He discussed with attendees at the party how that the cover photo has been framed in his house for years and knew that picture of his grandparents was the perfect picture to use.
Geiger, a former resident of both Fort Atkinson and Johnson Creek, now lives in Beaver Dam. He also runs a six-generation family farm in Reedsville, raising dairy cows and crops.
Book Launch story
Former Fort Atkinson resident and longtime Hoard’s Dairyman editor Corey Geiger has just released his third book related to farming in Wisconsin, with a launch party set Monday in Watertown.
The co-editor of the World Dairy Expo history, “We Need a Show” Geiger went on to release a book on his family’s early history, “On a Wisconsin Family Farm — Historic Tales of Character, Community and Culture” in 2021.
Now, Geiger is releasing “On the Wisconsin Family Farm They Built, Tales of Family and Fortitude” at a launch party Monday evening at the Literatus and Co. bookstore.
The author developed an interest in family history as a young child, sitting at the feet of family elders and listening to their well-polished tales.
Geiger inherited that storytelling talent himself, which he has honed for decades as a writer and editor for Hoard’s Dairyman and more recently, through his own books relating to Wisconsin dairy history and his own family’s farm experience.
His first truly personal book, “On a Wisconsin Family Farm,” came out in 2021, centering on 150 years of his family’s farming history. It drew heavily on the notes and photographs left behind by his great-grandmother Anna Burich and his grandmother Julia Pritzl.
His new book, “On the Wisconsin Family Farm They Built,” follows the stories of his grandparents, Elmer and Julia Pritzl.
The book opens with the death of Elmer’s mother when he was a young boy. Elmer watched helplessly as she was struck by a train. In the wake of the accident, Elmer’s father subsumed himself in alcohol and socializing, leaving many of the family responsibilities to Elmer.
Elmer never expected to become a farmer. He was poised for a bright future in industry when he fell in love with a farm girl, Julia Burich, and they married. Shortly after, Julia’s father died and her mother asked Elmer to take over the farm.
As he writes, Geiger draws on details from his family’s history. At the same time, he also uses their personal stories as a vantage point for larger events, like the rise and fall of Allis Chalmers as an agricultural equipment powerhouse.
The book’s dedication and foreword are by renowned Wisconsin farm history writer Jerry Apps.
Apps’ daughter came to a signing for Geiger’s previous book, which she gave to her father. Soon, a letter arrived from the Apps himself expressing his great appreciation for the book.
“It was extremely personable and humble, especially coming from someone who had achieved so much regional fame,” Geiger said.
At that time, Geiger was working on his second book and had completed the manuscript. So he bound the as-yet-unpublished work and sent to it Apps, who agreed to write the forward for “On a Wisconsin Family Farm.”
Geiger, a former resident of both Fort Atkinson and Johnson Creek, now lives in Beaver Dam. He also runs a six-generation family farm in Reedsville, raising dairy cows and crops.
He has been with Hoard’s Dairyman for 28 years, rising to managing editor in 2013.
The easiest place for locals to pick up the book will be at the launch party, set from 5 to 7 p.m. Monday at the Literatus and Co. bookshop on Main Street in Watertown.
Written by Pamela Chickering Wilson May 12, 2023 in the Watertown Daily Times.
USA Today network
USA Today network statewide coverage of the release of The Wisconsin Farm They Built by Corey Geiger.
Today we open the cover of "The Wisconsin Farm They Built: Tales of Family and Fortitude," a nonfiction book about the history of a family farm, written by Corey A. Geiger, managing editor of Hoard's Dairyman.
About the book, 'The Wisconsin Farm They Built'
"While this book is my family's story," said Geiger in an email interview with USA TODAY NETWORK-Wisconsin, "(it's) also a Wisconsin story. It's a dairy story, it's a food story, and ultimately, it's a story about creating America's Dairyland."
The book is organized as a series of stories "carefully knit together," Geiger said. He used actual events and people to narrate the stories, and delves into the reasons behind the decisions real people made. Geiger's grandparents, Elmer and Julia Pritzl, are the main characters. They began to talk about their lives and their farm in 1981, when their daughter, Rosalie, and her husband, Randy Geiger, Corey Geiger's parents, became the fifth generation to operate the farm, Geiger said.
Geiger was a "sponge," he said, "soaking up the recollections as Grandpa Elmer and Grandma Julie came to the farm four, five, six and even seven times a week some summers. The stories were told not only in the house, but also while making firewood, hay, lumber and doing a host of other farm chores."
When he was a young man, Elmer was not on the path to become a farmer. After his mother Anna was killed by a train, Elmer went to work at a local foundry when he was a young teenager. By the time he was 18, he was a foreman supervising men double and triple his age during the Great Depression. But he fell in love with a farmer's daughter, Julia Burich, and when her father died a half year after their marriage, Julia's mother asked Elmer to take over the farm.
"So Elmer, born a city boy, transformed his life and began a love affair with a Wisconsin family farm," according to the book's back-cover description.
About the author, Corey A. Geiger
Geiger grew up on his family's dairy farm, and when he went to the University of Wisconsin-Madison he pursued degrees in dairy science and agricultural economics. He aimed for a career in the industry, but an internship at an Ohio dairy cooperative led him onto a writing path. Geiger and his writing ability caught the attention of a respected UW-Madison professor, scientist and cattle judge, David P. Dickson, who recommended Geiger for an opening on the editorial staff of Hoard's Dairyman. Geiger was offered a job with the industry titan 15 months before he graduated from UW-Madison.
"I've been on the staff for 28 years," Geiger said. "Here I've been able to pair my dairy and economics background into story telling."
Today, Geiger is the managing editor of Hoard's Dairyman, which publishes in English, Chinese and Spanish and is distributed in 100 countries across the world. He also has served as the president of the Wisconsin Holstein Association and Holstein Association USA.
Geiger lives in Beaver Dam, and runs a farm in Reedsville. "I own dairy cows on three Wisconsin dairy farms and grow alfalfa, corn, soybeans and wheat on our 376-acre, six generation family farm," Geiger said.
How to buy 'The Wisconsin Farm They Built'
"The Wisconsin Farm They Built" debuts on May 15. It can be preordered now for $23.99 through Geiger's website: coreygeiger.com. It also can be ordered through its publisher, The History Press, at www.arcadiapublishing.com. It's also available through most national online booksellers, and Geiger expects it to be sold at more than 150 book stores in Wisconsin and neighboring states.
By reporter Keith Uhlig based in Wausau. Contact him at 715-845-0651 or kuhlig@gannett.com. Follow him at @UhligK on Twitter and Instagram or on Facebook.
Village of Reedsville
Reedsville News May 2023
Book Release Party May 18
Author Corey Geiger welcomes the community to the Manitowoc Street Pub for the debut of his second book, The Wisconsin Farm They Built. Story telling begins at 4 p.m. with the opportunity to purchase signed copies until 6 p.m
Wisconsin Farmers Union News
Wisconsin Farmers Union News January/February 2023, page 30 Cozy Up With a Good Book
Manitowoc Herald Times Reporter
‘On A Wisconsin Family Farm’ wins national award:“On A Wisconsin Family Farm, Historic Tales of Character, Community and Culture,” which focuses on Manitowoc and Calumet counties as its epicenter, has been named a finalist in the 16th annual National Indie Excellence Awards Competition.
The nationwide awards contest recognized three books in the Midwest Regional Nonfiction Category, with the book by Corey Geiger being named one of the top three entrants, a news release said.
Geiger, an international agricultural journalist, pairs his rural roots and lively storytelling talents to capture six generations of local tales in “On A Wisconsin Family Farm.”
“The book contains colorful, somewhat wild, but true stories from creating America’s Dairyland,” Geiger said in the news release. “How exactly did we become the land of the Cheeseheads?”
He added: “Readers have shared that the 31 short stories in ‘On A Wisconsin Family Farm’ have sparked conversation within their family. When a book brings stories to life for readers and their families, that is the best compliment an author can receive. For that, I am grateful.”
Released on March 29, 2021, “On A Wisconsin Family Farm” has sold to all 50 states and nearly every Wisconsin county in its first year.
Widely available throughout the Midwest, the book can be found in nearly 150 stores and online. Personally signed copies can be purchased at coreygeiger.com.
Geiger’s next book is scheduled for a summer 2023 release. Like “On A Wisconsin Family Farm,” The History Press from Charleston, S.C., will be the publisher.
Wisconsin Book Earns National Award
On a Wisconsin Family Farm: Historic Tales of Character, Community and Culture by Corey A. Geiger was named a finalist in the 16th annual National Indie Excellence Awards competition. The contest recognized three books in the Midwest Regional Nonfiction Category, and Geiger’s was among them.
“The book contains colorful, somewhat wild, but true stories from creating America’s Dairyland,” Geiger said of the work, which was released last year and has been widely distributed. His next book is scheduled for a summer 2023 release.
Copies of On a Wisconsin Family Farm signed by the author are available for purchase at coreygeiger.com.
Jefferson County Daily Union
JOHNSON CREEK — The Friends of the Johnson Creek Library announce that local author Corey Geiger will be presenting tales from his book “On a Wisconsin Family Farm: Historic Tales of Character, Community, and Culture” at the Johnson Creek Community Center on March 24 at 6 p.m.
Doors will open at 5:30 p.m. and all guests will enjoy free cheese samples from Hoard’s Dairyman Creamery, along with desserts and beverages.
Geiger’s book, “On a Wisconsin Family Farm: Historic Tales of Character, Community, and Culture,” follows the history of his family matriarch Anna Satorie, who was the sole owner of her family’s homestead in an era before it was commonplace for women to own property. Later, she married John Burich and together they continued to improve her farm.
Door County Pulse
Thanks to Heidi at Yardstick Books for sharing that On A Wisconsin Family Farm ranks among her store's top selling books. Equal appreciation goes out to all the readers who purchased the book.
Southern Lakes Newspaper
Southern Lakes Newspaper weekly publication ran a front-page story about Corey and his book. The article listed area businesses where the book could be purchased. Several stores reported increased traffic as a result of the article with some people coming in for the first time as a result of reading the article and wanting to purchase the book.
Mukwonago Times newspaper
Mukwonago Times and surrounding community papers in the Southern Lakes Newspaper weekly publications (Burlington Standard Press, Elkhorn Independent, Delevan Enterprise, etc.), ran a front-page story about Corey and his book. The article listed area businesses where the book could be purchased. Several stores reported increased traffic as a result of the article with some people coming in for the first time as a result of reading the article and wanting to purchase the book.
Watertown Daily Times
Daily Jefferson County Union
Wisconsin Agriculturalist
Moose spots author - The Brillion News
Ed Byrne of The Brillion News took this photo from a book signing event that was published on page 13 of the April 8, 2021 edition of The Brillon News.
“When Reedsville native and author Corey Geiger and his wife Krista Knigge showed up at Braun's Deer Run to autograph copies of Geiger's book, they were quickly spotted by a resident moose, which read 'On a Wisconsin Family Farm' over their shoulders.
"The book, Geiger's first, is a rollicking story about rural Reedsville where Geiger got his start in life. He is editor of Hoard's Dairyman, the leading publication serving the dairy industry. Geiger and Knigge are holding book signing events throughout the area, telling stories, and picking up some, too."
The Brillion News
Print article on the front page of The Brillion News by David Nordby.
For Media Inquiries
For media inquiries contact: Katie Parry, Publicity Director, Arcadia Publishing and The History Press
843-853-2070 ext. 5161
katie.parry@historypress.net